Bar Camp (www.barcamp.org) – an international network of conferences, which is created by its participants. Conference is open to all, in the form of reports, trainings, presentations and discussions. All material is provided by the participants. Often, the main topics of these activities are: new media, social networks, blogs, etc. BarCamp was founded by Tim O’Reilly, who organized the event for his friends. First BarCamp was held in 2005, August 19-21 in California. And since that time more than 350 BarCamp [un]conferences were held all over the world.Yevgeny Morozov is a founder of BarCamp in CIS region.
This year the conference was held in Almaty city 16-18 of April- BarCamp Central Asia 2010. More that 600 people have been registered + none registered (journalists,tv media,etc) Was presented: • 60 presentations of the participants at 8 simultaneous sections, • Two presentations of major sponsors: Microsoft Kazakhstan, Opera Software; • Two panel discussions: Stella Systems, Internews Kazakhstan; • 21 projects were presented in the startups section BarCamp Ideas Market.
A lot of “national” participants like: Canvas.kz – Social photo-hosting. The project is almost ready for launch. The developer is Rustem Musabekov. According to him, this is the usual photo-hosting service which is similar to many others, but which will outperform them because of its functionality; Wormie.kz – Tools for reading, storing of electronic books. Wormie will help us in reading books. This service creates by team Whitehill, too, they love to create all sorts of characters for their projects (bird kiwi), which leaves a good impression to all users. In my opinion, this presentation was probably the best and been awarded justly. If they implement all the useful functions of service, which were told, perhaps a new era in Kaznet will begin. One of the main points, which I remember – to convert e-books in all formats in text form. And, most importantly, the developers will pay maximum attention to the readability of the text, to reach the maximum effect of convenience and similarity to the traditional paper book. Appartamenty.kz – This project represents by developer from Astana – Darmen Amanbaev. The main purpose of the site – is to help to find the flat, which can be removed at any time of the day. This site will be very useful for foreign visitors, newcomers, passionate lovers. I am sure that the site will find its admirers. Also, there is wap version of the site that makes it an indispensable tool when searching for apartments. It is very pleased that Kazakhstan is developing the NET Media. Kazakh sites started to rise, not only in quantity but in quality.
Presentation #1 Kiwi.kz by Stanislav Ignatyev I have attended the presentation on kiwi.kz. Kiwi.kz is Internet portal of video and audio made by the users. For me, kiwi.kz is “our” version of Youtube.com. Technical director told about advertisement on kiwi site, about types of advertisement and how to post it on ‘kiwi’ portal. He listed types of video advertisement. They are: • Pre-roll advertisement is shown before the basic video; • Post-roll advertisement is shown after the basic video; • Middle-roll; • Context advertisement in player; • Pause-banner is shown when you click the pause and you can see video advertisements shown in video list. Then, Stanislav Ignatyev turned to opportunities: • Geo targeting- division of advertisement due to regions, cities with the the help of geo IP. (Information about the citizens’ attendance and advertisement rate) Also, Stanislav Ignatyev told the development strategy of kiwi.kz. They are going to add advertisement from other cities. • Targeting by site map- division of advertisement on particular topics and themes. • Demographic targeting-by sex and age. Finally, Stanislav answered some questions on related topic. It was nice to see that people are interested in this topic.
Presentation #2 Yandex Alexander Lavrentiev, head of marketing communications services, told about widgets on the main page of Yandex and regional widget program. Anton Volnukhin, head of service “Blog Search”, told about how to use the service for applications, and about the main trends in the world, Russian and Kazakh blogosphere. Roman Ivanov, head of communication services, which can explain what is useful in Yandex.Mail for the domain is and how to attract more audience through Yandex.Bar. Despite some problems in the organization of the event, a mess, and difficulties with languages (Kazakh-English-Russian) the atmosphere was positive, people were friendly and communicative. It was a great experience for me to communicate with people who have different points of view on various themes. Conference was full of interesting and successful people like: Eserkegenov Askar Alibekovich- chief commercial manager Kazakhtelecom (Almaty, Kazakhstan), Andrew Beklemishev- head of the IDC Kazakhstan (Almaty, Kazakhstan) , Asel Ibraimhanova- product marketing manager of operating systems, Microsoft Kazakhstan (Almaty, Kazakhstan) , Sergei Martynov- Technical Director Notamedia (Russia, Moscow) ,Igor Mahanek- software engineer of Google (Switzerland, Zurich) , Peter Didenko- independent expert (Moscow, Russia), Jaroslav Azhnyuk- director of Internet Social Media Agency and head of the “Internet Initiative” (Kiev, Ukraine) and others. They were easygoing and very glad to be a part of all that. Also,I attend some evening events: in Coffeedelia, Pinta. I have I lot of fun there, met a lot of new friends, learnt some interesting and useful information. I tried to attend as many presentations as possible, but unfortunately due to some problems I could not attend some of them. Thanks to kiwi.kz for posting some parts of conference on site. Thank for all participants, organizations, sponsors for such a great event. There should be more similar events in the world and Kazakhstan in particular.